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  • Eran Mizrahi

Showcasing the Future: Inside Natural Product Expo West



Once a year, the biggest names in natural products and the most innovative food companies from across the world gather in Anaheim, descending like a pack of coyotes on sunny Southern California.


Yep, Natural Product Expo West 2023 is around the corner.


But if you aren’t already familiar with Expo West, let’s take you on a crash course through one of the food industry’s biggest events.


So grab your tote bag and taste buds and let’s show you why it’s time to clear your schedule from 7 to 11 March 2023.


What is Natural Expo West?


Natural Product Expo West is one of the largest trade shows for natural, organic, and healthy products in the United States. From major enterprises to up-and-coming startups, Expo West brings together some of the most innovative and exciting players in the industry.


But Expo West isn't just about showcasing products. It’s about connecting like-minded individuals and finding out how you can embrace the latest trends and innovations in the natural products world. Workshops, discussion panels, and networking events: these parts of the expo are all designed to help attendees embrace whatever the future holds.


And while Expo West may be primarily focused on the food industry, showcasing the latest in natural and organic foods and beverages, you’ll also find innovative new developments in products like household cleaners, health & beauty products, supplements, and a variety of ingredients.


From exciting new trends to innovative developments in alternative ingredient solutions, there’s something new each year for everyone.



Why should you attend Natural Product Expo West?


That’s the main question, isn't it? The answer: To get one foot into the future. But that’s way too metaphorical, we know. So here are a few of the top reasons why you should register for Expo West right now.


Grow your network


If you're in the natural products industry, there's no better place to connect with like-minded individuals and companies. Whether you're a buyer looking for new products, a supplier looking for new customers, or just someone who wants to learn more about the industry, Expo West is the perfect opportunity to make new connections.


Find some inspiration

Expo West is an amazing showcase of innovation, creativity, and passion. You'll get to see the latest and greatest in natural products, and be inspired by the ingenuity and dedication of the companies and individuals behind them. Through the variety of workshops and discussion panels, you can also walk away with new ideas and insights.


Stay on top of industry trends


The natural products industry is constantly evolving and attending Expo West is a great way to stay up-to-date on the latest trends, from sustainability to plant-based diets to functional ingredients. Plus, you'll get a sneak peek at what's coming down the pipeline, so you can be ahead of the curve.


Get a taste of what’s to come


And finally - as food lovers ourselves, we can’t deny this - one of the best parts of Expo West is all the delicious food and drinks you get to try. There's something for everyone, from smoothie samples to plant-based snacks to kombucha on tap.


So, have you booked your ticket yet?


There are two sides to the Natural Product Expo West coin. On one side, the expo showcases all the latest products and trends that are changing the industry right now. On the other side, it’s the launchpad of partnerships and innovative ideas that will take 2023 by storm.


Whichever side of the coin you’re looking forward to most, we can’t wait to see you there. Visit us in Hall E Booth #5457




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